Oh, that is one heck of a typo.
Barbecue restaurant sues yellow pages company over ‘Carcass Removal’ listing
www.todayonline.com | Sep 12, 2011
A barbecue restaurant in the United States listed in the phone book under “Animal Carcass Removal” became the butt of a Jay Leno joke in January. But it’s no laughing matter to the owner who is now suing the publishing company over the business he’s lost.
Mr Hunter Lacey says in his lawsuit that business at his Bar 3 Bar-B-Q restaurants in Montana has dropped off since the Dex Media Inc listing and that his reputation and years of building up his brand have gone down the tubes.
The listing first appeared in 2009 in the yellow pages of Dex’s telephone book in the “Animal Carcass Removal” section and was repeated in other printed and online telephone directories last year and this year.
In January, Mr Leno joked about the listing on his nationally-televised talkshow, The Tonight Show.
Mr Lacey said his restaurants had lost US$18,254 (S$22,000) from 2009 and 2010. His attorney, Mr Geoffrey Angel, is trying to reach an out-of-court settlement with Dex Media for US$417,000.
A Dex spokesman said that it was an “erroneous listing” and steps have been taken to ensure it would not be in future phone books.